Tag Archives: Branding

The Dilution of a Brand

Written by Ben. Posted on December 22, 2009. Grab the Short Link. Filed under Observations. Tagged , . No comments.
Made in China
A quick look at a cheap toy and how it harms a global brand. Also some thoughts on how to spend adequate time evaluating areas where you can effectively increase your brand's value.

Apple’s Influence in the Beauty World

Written by Ben. Posted on November 23, 2009. Grab the Short Link. Filed under Observations. Tagged , , , . 2 Comments.
iPhone Makeup Kit
Apple's product design has influence far and wide. Here are a few observations and a little advice for successful branding efforts through difficult financial times.

Why FORGE is Offering Free Work

Written by Ben. Posted on November 11, 2009. Grab the Short Link. Filed under General. Tagged , . No comments.
An introduction to FORGE Your Dot Org and answering the question, "Why is FORGE giving away an entire year of creative services?".
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